Coca-Cola, Fanta and Schweppes to be rebranded in Russia – UNIAN

Familiar drinks will get unusual names in Russia.

In Russia, they came up with a new name for Coca-Cola / photo Mash

In Russia import substitution moved to a new level. The division of Coca-Cola in the Russian Federation – LLC “Coca-Cola HBC Eurasia” – changed its name to “Multon Partners” and is now rebranding American drinks.

This is reported by the Telegram channel Mash.

Now in Russia instead of Coca-Cola they will sell “Good Cola”, and instead of Fanta – “Good Orange”. There will also be new “domestic” flavors – Dushes, Cherry, Lemonade, Mango and Sib Travy. For Schweppes in the Russian Federation, they also came up with a new name – “Rich tonic”. At the same time, Sprite will disappear from the shelves of Russian stores altogether, allegedly due to the fact that “there is no demand.”

The first batch of “updated” drinks are planned to be launched in the fall.

As you know, the Dobry and Rich juice brands began to be produced in Russia back in 1998. Coca-Cola swallowed up Multon in 2005, and now the corporation has launched “Russification”.

Fanta in Russia will be named

Recall that earlier UNIAN showed how McDonald’s was “imported” in Russia. Mold and rot were noticed on fast food, and the logo itself turned out to be stolen.

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